Jade Leaf Matcha Review 2024 – Is Jade Leaf Matcha Good?

For this Jade Leaf Matcha review we tested the Organic Ceremonial Matcha which is made for sipping as tea, not culinary matcha.

We have seen other Jade Leaf Matcha reviews where they review the culinary grade matcha powder, designed for cooking and baking, not sipping, which is why it’s unfair to rate it poorly when used incorrectly. Culinary matcha is intended for use in smoothies, tea lattes, and baking, crafted with a different purpose in mind, emphasizing its suitability for culinary creations rather than direct consumption as a tea.

You can learn more about ceremonial grade vs culinary grade matcha by visiting our guide to the best matcha.

Jade Leaf Organic Ceremonial Matcha is a super premium matcha green tea powder sourced directly from organic farms Uji and Kagoshima, Japan.

It is 100% USDA Organic Matcha Green Tea Powder, all natural with nothing added, naturally gluten free and vegan.

Cultivation and Sourcing

Jade Leaf Matcha was started in 2014 by two guys that loved matcha and found it difficult to buy high quality matcha at reasonable prices.

They set out to change all of that and Jade Leaf Matcha was formed.

Since then they have built relationships with tea farmers in Japan and customers across the globe to bring premium quality organic matcha to market at reasonable prices.

Nestled in the verdant hills of Japan's Uji and Kagoshima regions, Jade Leaf Matcha embodies a dedication to authenticity and sustainability in cultivation and sourcing. Sourced from family-run tea farms and nurtured under the canopy of shade-grown canopies, each leaf is imbued with the essence of centuries-old craftsmanship.

This meticulous process ensures that only the finest, mildly sweet matcha is harvested, promising a taste experience that transcends the ordinary.

One of our favorite things about Jade Leaf Matcha is that they test their matcha for all kinds of things and publish the results!

Here is their Certificate of Analysis:

We love the transparency of the Jade Leaf Matcha brand!

The second thing that we love about Jade Leaf Matcha is that they put their customers before their profits and offer a "Love it or your money back"  Guarantee.

If you are not 100% satisfied with your purchase of Jade Leaf Matcha for any reason, just email them and they will refund your order in full, no questions asked.

That is the one of the traits that distinguish the best brands of matcha from the rest!

Jade Leaf Matcha Review Video

Check out this video of the founders visiting their partner farms in Uji & Kagoshima, Japan and documenting the harvesting of the first tea leaves and the production of Kade Leaf Matcha.

Jade Leaf Matcha Review Of Color and Grind

On with the Jade Leaf Matcha Review!

As you can see in the image below, Jade Leaf Matcha has that vibrant emerald green color that is shared by the highest quality ceremonial matchas.

You can also see that the grind is super fine powdery without any of the clumping that you sometimes find in lesser matchas.

I would characterize the aroma of the powder as fresh, grassy, earthy and slightly sweet. The vibrant emerald green color and super fine powdery grind contribute to the fresh, grassy, and slightly sweet matcha flavor that Jade Leaf Matcha is known for.

Next Step for the Jade Leaf Matcha Review is to prepare the matcha green tea and rate it on taste.

Jade Leaf Matcha Review - Taste

We prepared the Jade Leaf Matcha in the traditional manner with a matcha whisk and bowl.

We found the Jade leaf Matcha to be a very mild tasting matcha. Very smooth with a hint of grassiness, making it ideal for both sweetened and unsweetened matcha lattes due to its smoothness and lack of bitterness.

It lacked any hint of bitterness and we enjoyed the flavor very much.

Keep in mind that we are reviewing the Jade Leaf organic ceremonial grade matcha, which is very different from the culinary grade. We were quite impressed with Jade Leaf’s ceremonial grade matcha and even included it on our list of Best Matcha on Amazon (2024)

Jade Leaf Matcha is renowned for its captivating flavor profile and velvety texture, elevating the drinking experience to new heights of indulgence. When whisked with hot water or almond milk, it yields a mildly sweet elixir with a delicate balance of umami richness and subtle bitterness. Whether enjoyed as a traditional ceremonial matcha or incorporated into a contemporary hot matcha latte, its taste remains consistently delicious, leaving a lingering impression of satisfaction.

Jade Leaf's Sustainability Commitment

As we savor the vibrant green goodness of Jade Leaf Matcha, it's worth taking a moment to appreciate the brand's commitment to sustainability. Beyond delivering a rich and authentic matcha experience, Jade Leaf is dedicated to practices that resonate with eco-conscious consumers.

Organic Origins:Jade Leaf sources its matcha from organic tea farms in Uji, Japan, known for producing some of the finest matcha in the world. By choosing organic, they support farming methods that eschew synthetic pesticides and fertilizers, promoting healthier soil and minimizing environmental impact.

Eco-Friendly Packaging:In a world where packaging waste is a concern, Jade Leaf takes a stand. Their matcha is packaged in thoughtfully designed, recyclable materials. The commitment to eco-friendly packaging extends beyond aesthetics; it reflects a dedication to minimizing the brand's ecological footprint.

Carbon-Neutral Operations:Jade Leaf goes the extra mile by offsetting its carbon footprint. Through various initiatives, including renewable energy credits and reforestation projects, the brand strives to be carbon-neutral. This conscientious approach aligns with the growing demand for brands that not only deliver quality products but also operate with a keen eye on environmental responsibility.

Community Impact:Beyond environmental efforts, Jade Leaf actively engages with the communities that contribute to its matcha production. By supporting sustainable farming practices, the brand contributes to the well-being of the farmers and their communities, fostering a holistic approach to sustainability.

Jade Leaf Matcha Review - Overall

We found Jade Leaf matcha to have a good flavor, color, and grind, however, we were very disappointed with their customer service and their inability to answer our direct questions about their product. However, aside from customer service, we at Matcha Connection recommend Jade Leaf matcha based on price, taste, and quality alone.

In conclusion, Jade Leaf Matcha epitomizes the epitome of good matcha, seamlessly blending tradition with innovation to offer a taste of Japanese tea culture unlike any other. Whether savored at home or discovered at a local coffee shop, its quality and authenticity shine through, inviting consumers to embrace a healthy lifestyle enriched by the essence of matcha. With each sip, Jade Leaf Matcha fosters a sense of connection, not only to the tea itself but also to the community it represents—crafted with care by the Kizuna Tea Collective, it's more than just a beverage...

Below is a list of our other favorite matcha brands!